In our first #lifecare series blog post, we addressed how consumer knowledge shifts are driving change. Through advances in technology, in particular, consumers have better access to information about their health and are playing a more prominent role in their health-related decisions. They are responding with increased demand for more and better information.

To keep pace with this demand, traditional and non-traditional entities are joining together to provide lifecare solutions that benefit the consumer as well as the industry. In a whitepaper we co-authored with HealthScape Advisors, we define lifecare as a new, consumer-centric ecosystem that offers integrated health-related services across the full continuum of consumer needs…

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For organizations that operate within the U.S. healthcare system, change has become inevitable. Several major market forces are converging to change the size, shape, and scope of healthcare financing and delivery. Born from the premise that population health management must adapt to emphasize prevention as well as treatment, healthcare is now actively transforming into lifecare. Engaging people in their desire to remain healthy—beyond just receiving treatment when they are not—is the newest requirement for sustainability in the industry.

Market forces converge, shifting the healthcare landscape to lifecare.

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